Renowned media personality and Ceo of Nabane Media, Mr. Abraham Anamloya has edged creative within the Upper East region to resolve the analog mindset and embrace digital platforms as a way of selling their craft.
During a live broadcast of his show with Ebenezer Akandurugo, the media colossus bemoaned the bad stage of the Upper east music industry and the bad character of creatives while calling on them to make good use of digital media as a way of projecting their craft.
This according to him will not only earn them additional income from the little they make during the launching ceremonies but will draw potential investors to the region’s music industry.
“We can’t continue to complain of lack of support if we are not putting in any innovative measures to help ourselves, we are in a digital world and our acts must embrace this to attract potential investors, the analog era has passed and we wouldn’t go anywhere with it…..” he noted.
Mr. Abraham Anamloya has over 10 years of experience in media working with zuarungo-based Word Fm to Ntv and now his outfit, Nabane radio based in Accra.
Ebenezer Akandurugo who has been a fervent critic of the upper east entertainment industry also hit on the need for creatives to pay for services rendered to them by the media as their only way to stardom he stated, is through the media.
He debunked claims that artists stand a chance of blowing without the media challenging them to try it and they will fail woefully.
He touched on the brand of creatives advocating that they should build brands that will be easily recognized and promote our culture and originality.
